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When Designed by Committee

When Designed by Committee

When Designed by Committee This is absolutely a group effort, this should be the only point in the project when multiple ideas are effecting the actual design, development and direction. Too often, voices are not heard or expressed until later in the project when they...
Dealing with Design Copy Cats

Dealing with Design Copy Cats

Dealing with Design Copy Cats It isn’t a great feeling when you see something that you may have spent hours, days, weeks or even years developing pop-up being sold by someone else – But if you are truly doing a fantastic job, expect that you will attract...
Bigger Isn’t Always Better

Bigger Isn’t Always Better

Bigger Isn’t Always Better Size, it’s something that every client feels is one of THE most important things about their logo and branding when it is represented in any media – but does it really matter that much? GETTING BACK TO THE BASICS I’ve spoken...
Pay Attention to the White Space

Pay Attention to the White Space

Pay Attention to the White Space It’s about value, every square centimetre costs you money so you want to fill up every last bit of that space. It makes sense, it feels right and when you look at it, you see all of the value you have to provide your customers. But do...
How to Approach Your New Logo Design

How to Approach Your New Logo Design

How to Approach Your New Logo Design So you have a business idea, you might even have registered the name and now you are thinking about what your logo will be (or maybe what your next substantial update will be). It can be very intimidating thinking about what this...